Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. And, like any great relationship, it just gets better as the years roll on.
When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back. You’ll use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality has to be carried all the way through.
Being a designer goes a step further than trying to evoke emotion, it’s trying to make a reaction. It is objective-driven, and that’s what makes it interesting. Designing a product is designing a relationship. Graphic design is the paradise of individuality, eccentricity, abnormality, hobbies, and humors.
You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out.
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